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Improving Efficiency of Support team & CSAT

Problem Statement

The high number of duplicate tickets raised by learners for the same issue within a single day is leading to unnecessary consumption of man hours. Analysis of customer email IDs on Aug'22 has revealed that almost 6% of overall tickets are duplicates, indicating a need for identifying the root cause of this issue and developing effective strategies to mitigate it.

Design Process

Pre-requisites and context study

Get ticket data for a month

Analyse Data and generate insights

Propose Solutions

Ideate and Design

Post rollout impact

Data Analysis

Primary Research

Primary research includes the insights based on from a months ticket data and analysing it to generate valuable insights

We had the ticket data for the month of August. There were around 21000+ tickets that were presented before us and we extracted the insights from there.

1107 Learners

who raised two tickets on the same day

2214

Tickets

123 Learners

Have raised three tickets on the same day

369

Tickets

181 Learners

Have raised 3+ tickets on multiple days

1434

Ticktes

We had the data for a calendar months and we analysed all the tickets. Segregated the tickets according to the number of unique users and then found out duplicate tickets. The tool that we used was google sheets.

2.

Learners have raised 4 or more tickets deliberatly out of frustation to get attention and fast reply.

3.

The data and insights we be more accurate if it is not affected by outliers.

1.

It will provide us enough insights as they comprise of 85% learners.

Why?

We have taken insights from learners who raised 2 and 3 tickets in a day over the month

Data Insights

Learners who raised 2 tickets on the same day

Learners who raised 3 tickets on the same day

1107

Learners who raised

2 tickets same day

2214

Tickets Monitored

1258

Duplicate tickets found

123

Learners who raised

3 tickets same day

469

Tickets Monitored

252

Duplicate tickets found

Criteria for marking tickets as duplicates


If the tickets have same Agent Child Category. and,

If the tickets have same Ticket Description

98

Duplicate were raised at the exact same time.

724

Duplicate were raised within 1 hours have avg. raising time of 10 mins.

436

Duplicates were raised during the whole day

18

Duplicate were raised at the exact same time.

78

Duplicate were raised within 1 hours have avg. raising time of 13 mins.

156

Duplicates were raised during the whole day

Top Reasons for Duplicate Tickets

Few more Learners

Ticket Origin Areas when learner raised 2 tickets

579

Added More information

238

Previous ticket not answered

117

Raised automaitcally due to system bug

330

Raised due to replying to resolved tickets

LMS

Mobihelp

Email

Phone

Grievance Page

LMS Chat

Portal

365

101

59

83

14

0

7

344

97

87

70

14

10

7

Ticket Origin

First Ticket

Second Ticket

Top Tickets Cases

Program Extension

Extension of Project/Assessment

Upcoming Class Schedule

Class access

Inside/Outside policy

Course Completion & Unlock Criteria

Project Guidance & Sample

After we figured out the ticket cases and the duplicates, we did a user calling and called 25+ Learners from across the dataset who have raised multiple tickets.


This gave us an insight on the learners persona and their pain points and their needs. Here are a few major insights that we have generated.


Prateek Gupta

PG Data Science

Voice

“Raised another ticket because I wanted to add more information”

Pain Points and Needs

Don’t know that I can reply to the existing ticket.

Wants fast resolution once the ticket is generated.

Priyadarshini

Data Analyst

Voice

“I just sent an email request for assistance because I wanted to extend the program”

Pain Points and Needs

Wants to know the time by when the query will be solved.

Didn’t knew about the support ticket tracking page on LMS.

Rathish Menon

PG Project Manger

Voice

“Raised only one ticket but due to internet issue it got to multiple”

Pain Points and Needs

Wants fast resolution and some reply from the team once the ticket is generated.

Need to know the resolution time before hand.

User Calling

Analysing Current flow

Final Designs

Proposed Solutions

Post Rollout Impact

Learner Opens HnS on LMS

The learner does not get an idea if they already have any ticket open here.

Learner goes through arya bot process

The text says “All our agents are currently buys helping other learners”

Learner creates a support ticket

After the ticket is created

We can have more context for tickets as in ETA and all.

After Sharing feedback

Learner goes to View Ticket

Learner views their open ticket

Learner receives a mail

Need more contextual information. Link to support page, ETA, Reply thing.

Refer friends to receive up to

on each enrollment

Very

Satisfied

How satisfied are you with our Help and Support experience?

Very

Unsatisfied

view tickets

HELP

Your request number is #123456.

Our support team will get back within next 10-12 hours.

HELP

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Support Requests

BACK

We would appreciate it if you could provide feedback on your support experience.

It will take less than a minute and your feedback helps us deliver better support going forward.



HELP

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BACK

Thank you! Your feedback on resolution has been successfully noted

When the ticket is open

When the ticket is generated

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Support Requests

Hi Subham Tibrewal, Thank you for giving us an opportunity to address your concerns.

5:12 PM, yesterday

Hello, I want to exend my Data Science program by atleast 6 months as I will not be able to complete the program in the given time frame.

11:45 AM, Today

Hi Subham Tibrewal, Thank you for giving us an opportunity to address your concerns. Please explain your issue in details so that we can provide you with the best resolution. Please explain your issue in details so that we can provide you with the best resolution. The Simplilearn Team

2:12 PM, Today

BACK

Ticket No.

#01123123

Subject

Certificate, Exam, Career services-Exam Booking-PG PM - Agile Scrum Master

Date Created

13-04-2022

Status

Open

My issue is resolved

Need followup

When the user has open tickets

When the ticket is resolved by the support

When the learner clicks on my issue is resolved

When the learner comes back to the same ticket after giving CSAT feedback

When the ticket is closed

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BACK

Thanks for your valuable feedback!

This will help us improve the support experience for you.

Go to Support Requests

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Ticket No.

#0123212

View Details

#01123123

#8152923

#182923

Date Created

02-08-2022

13-04-2022

23-12-2021

28-11-2021

Subject

Certificate, Exam, Career services

Certificate, Exam, Career services-Exam Booking-PG PM - Agile Scrum Master

Labs, Projects, Assessments

Certificate, Exam, Career services-Exam Booking-PG PM - Agile Scrum Master

Status

Resolved

Resolved

Reopened

Closed

View Details

View Details

View Details

Action

HELP

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Support Requests

Hi Subham Tibrewal, Thank you for giving us an opportunity to address your concerns.

5:12 PM, yesterday

Hello, I want to exend my Data Science program by atleast 6 months as I will not be able to complete the program in the given time frame.

11:45 AM, Today

Hi Subham Tibrewal, Thank you for giving us an opportunity to address your concerns. Please explain your issue in details so that we can provide you with the best resolution. Please explain your issue in details so that we can provide you with the best resolution. The Simplilearn Team

2:12 PM, Today

BACK

Ticket No.

#01123123

Subject

Certificate, Exam, Career services-Exam Booking-PG PM - Agile Scrum Master

Date Created

13-04-2022

Status

Open

Need followup

Hi Subham! �

Happy to help! Chat with us here.

HELP

Start a conversation

Chat with us

View My Open Tickets

Our usual time to connect

Under 2 minutes

Certificate, Exam, Career Services

Lab, Projects, Assessments

Live Classes - Registration, Recordings, Attendance

Profile, Invoice, Referrals, Refund

Program - Assignment and Validity

Self Learning - Progress, Videos, Material

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Support Requests

Hi Subham Tibrewal, Thank you for giving us an opportunity to address your concerns. Please explain your issue in details so that we can provide you with the best resolution. Please explain your issue in details so that we can provide you with the best resolution. The Simplilearn Team

5:12 PM, yesterday

Hello, I want to exend my Data Science program by atleast 6 months as I will not be able to complete the program in the given time frame. I have attached this image which will give you my program details.

1 Attachment

11:45 AM, Today

Type Message

Reply

BACK

Ticket No.

#01123123

Subject

Certificate, Exam, Career services-Exam Booking-PG PM - Agile Scrum Master

Date Created

13-04-2022

Status

Open

HELP

MY RESOURCES

COMMUNITY

JOBS

MY PROGRAMS

Edit Profile

Change Password

Invoices

Subscriptions

Digital Keys

Exams

Support Requests

Hi Subham Tibrewal, Thank you for giving us an opportunity to address your concerns.

5:12 PM, yesterday

Hello, I want to exend my Data Science program by atleast 6 months as I will not be able to complete the program in the given time frame.

11:45 AM, Today

Hi Subham Tibrewal, Thank you for giving us an opportunity to address your concerns. Please explain your issue in details so that we can provide you with the best resolution. Please explain your issue in details so that we can provide you with the best resolution. The Simplilearn Team

2:12 PM, Today

BACK

Ticket No.

#01123123

Subject

Certificate, Exam, Career services-Exam Booking-PG PM - Agile Scrum Master

Date Created

13-04-2022

Status

Open

My issue is resolved

Need followup

HELP

MY RESOURCES

COMMUNITY

JOBS

MY PROGRAMS

Edit Profile

Change Password

Invoices

Subscriptions

Digital Keys

Exams

Support Requests

Hi Subham Tibrewal, Thank you for giving us an opportunity to address your concerns.

5:12 PM, yesterday

Hello, I want to exend my Data Science program by atleast 6 months as I will not be able to complete the program in the given time frame.

11:45 AM, Today

Hi Subham Tibrewal, Thank you for giving us an opportunity to address your concerns. Please explain your issue in details so that we can provide you with the best resolution. Please explain your issue in details so that we can provide you with the best resolution. The Simplilearn Team

2:12 PM, Today

Dear Learner, this conversation has ended, in case you want help click here.

BACK

Ticket No.

#01123123

Subject

Certificate, Exam, Career services-Exam Booking-PG PM - Agile Scrum Master

Date Created

13-04-2022

Status

Open

~70%

Reduction in Duplicate tickets overall

100%

Reduction in Duplicate tickets caused by bugs

100%

Reduction in Duplicate tickets from LMS sources

Thank You

Team 2

Role 1 UX Designer, 1 UX Lead



  • "I raised ticket early in the morning , but as expected no one revert so, I have to write here , my excel course is over yesterday but still Nxt course is not visible to me"


  • "How do I view my old support tickets. I need to access the information"


  • "Please close incident# 01281879 as there is no use in creating it"


  • "I just sent an email request for assistance. The ticket number is #01333924 and I did not post the error message"



Change the user experience for resolved tickets


When the tickets are generated, give ETA to the user.


Provide contextual information into the email along with a link to track the ticket.


Add the Ticket Status on the HnS itself.

The project was rolled out in 3 phases after the design overhaul. The impact after each phase has been outstanding and we were able to meet our targets.

The tickets due to system bugs were fixed instantly


Tickets due to unnecessary reply were totally removed by changing the user experience for resolved tickets.


Duplicate tickets from the sources such as LMS, LMS Chat, and Mobihelp saw a decline of 100%


Tickets from other sources such as emails and calls are being monitored and will be tackled on future updates.


Emails contain all the necessary information such as ticket number, LMS link, Resolution time.


For the Ideation and proposing solution we have to keep in mind our existing design and build around it so that the user experience is intact.


We looked at our flow for when user generates the ticket and noted down the points where we can improve the experience according to our research

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